WO Blog

New hires strengthen skills for White October

We’ve announced a series of recent appointments, continuing to strengthen our offering as a leading digital agency which attracts the best people. The six recruits have filled posts in digital development, design, account management and support and bring the total team to 30. Founder and MD Dave Fletcher says: “We are seeing a marked increase […]

Disrespect your prototype

In a previous post, Dave our MD wrote about the idea of disrespecting your backlog – he suggested it needs constant refining based on your changing business priorities and feedback from your customers. Doing this on a regular basis helps you to keep your focus on what your customers actually want and what is/isn’t working. […]

Optimise Oxford: a new meetup for our SEO, social media & PPC community

Last week a bunch of optimisation aficionados gathered in the St. Aldate’s Tavern for an inspiring meetup organised by Optimise Oxford. The event started at 6.30 pm and consisted of three diverse but equally interesting talks delivered by industry veterans: Ned Poulter, Daniel Bianchini and Jono Alderson. The event was well organised and I took […]

You’re never immune to falling into the wrong path as a DPM

This post was originally posted by Holly Davis on Medium, 13 Oct. I was really excited to hear Sam Barnes new talk entitled ‘You Can Do Well, or You Can Do Good’ at the Digital PM Summit today and he didn’t disappoint. As my friend Abby Fretz put it, it often feels like Sam is […]

It’s not the stuff you do, it’s who you are that counts.

This post was originally posted by Holly Davis on Medium, 13 Oct. In her keynote at this year’s Digital PM Summit in Philadelphia, Nancy Lyons, CEO of Clockwork impressed us all with her insights into the impact of technology on how we work and how we view work being fundamentally broken. The technological revolution has […]

Foyles are innovative winners at The Stationers’ Awards

Foyles Book Search is the first ever in-store mobile web inventory search with mapping. Users can see instantly whether a title is in stock, and follow a map to its location in the 8 floor bookstore.  Fast and accurate, it is capable of instantly searching and checking availability from the range of over 600,000 titles that […]

Lessons from inexperience: learning from idealism and your previous managers

Lessons from inexperience? It’s just been announced to the company that I’ve been successful in my application to become a Lead Developer.  Is this a good time to write an article on how to be an excellent Lead Dev?  On first thought, that might sound like an odd (or indeed arrogant) idea.  But bear with […]

Flow: What is it, and how can we achieve it?

Front-end developer, Carl Wood, looks at the science behind flow in the workplace. Flow is a state of being; a zone of total immersion in an activity. If you’re in flow, you’re likely to experience enjoyment and pure focus. Think of the days when you only check the clock twice: at 9am and 5:30pm. The […]